When to take a bow?

Featuredby Sprout Kids AgencyLeave a Comment

The other day we talked about how to let go of modeling if it wasn’t a good fit for your child, but we still haven’t talked about how to let go when you are waiting to hear back from a casting. No one talks about the anxiety that comes after the casting. The anxiety that takes over until you hear something, or in this industry: see another industry mom blast it on instagram. You bet your bottom dollar if a Stage 5 momager books it (not her kid, this is personal lol ) she will have created her own booked graphic, and post that sucker faster than you can refresh your email.

No one prepares you for the silence. In the beginning, you ASSume that you are owed an answer. Quickly you learn that no answer, is an answer. No answer, is a no. It’s a rejection, a rejection that you are SO not prepared for. Each client is different, and their procedures are different. I’ve been to castings and got a phone call my kids booked the job before I even got home. That has happened 1 time in about 5 years. Some clients book day by day for a 2 week campaign, and don’t even give you 24 hour notice if they do happen to book it. Those are bad, and in South Florida, one of the most common. It’s all bad, until it’s good. Well, until it’s fantastic because you got that email with all the booking details. The email you have refreshed for without ceasing. Then it’s just cheek to cheek smiling for the rest of the day. A feeling that I at this moment, am going through it.

So here I am writing this blog at 7:00 am because I need to vent. Lord knows I needed to get this off my chest. My daughter auditioned for a huge role, probably the biggest role she has auditioned for in her entire life. I wont say career because ew ( I’m still not that mom). A role that will really change our lives for a while.

I have truly mastered the “art of letting go” when it comes to forgetting about pending jobs, the years of obsession are far behind me, or so I thought. I think this opportunity came, just to remind me I am not immune to industry mom struggles. Here I am being the mom I swore I wasn’t anymore.Refreshing my emails every 5 minutes, making sure the phone I love to leave dead is fully charged. It’s been 2 weeks of waiting, and for this role in particular, waiting is not my strong suit. I am SHOOKETH. The inability to plan ahead is torture.

I had actual nightmares last night about me getting a handwritten note that she didn’t book it. Side eye emoji… So if I don’t vent I may need to get more highlights to cover up the new greys. It is time to regain my composure and put back my crown of the Agent/Mom who knows better. How do I do that again?

The biggest and best advice that a veteran mom gave me when we were starting out was to go to each casting, and forget it ever happened. I always had that advice in the back of my mind prior to working for an agency.I tried for years to have that mindset, yet I still was equally obsessed while I waited to hear back each and every time. The transition of how I learned or accepted the fact that not every job will be booked: That not every client will get lost in the energy she exudes in her big bright honey eyes was easy after I understood the industry more in depth. Like I said In my last blog post, It kind of just came once I saw the other side of the business. However, my situation is far from ordinary. I don’t expect my blogs to be enough to completely alter your mindset. At this moment, I just need to remind MYSELF that it’s not that serious. So let’s dive in and hopefully I can help myself get out of this rut, while I help share some of my advice.

Your Agent has no control over who ends up actually booking.

Does your agency have favorites? Yes and no. We have kids who we know if we send have a higher probability of booking a job. The main reason Sprout Kids Agency has a policy of meeting every kid before signing is because we need to know who a kid REALLY is. Almost anyone can take a cute photo. However, a kid who has that little spark in their eye, and commands their presence in a room is not only going to just grab our attention: but usually grabs most industry professionals attention. There are kids who are absolutely stunning, and can make everyone’s jaw drop as soon as they enter a room. However, that same child freezes and clams up as soon as they are in a casting room filled with 20 people in front of their laptops, a big spot light, and an even bigger camera staring in their soul.

Certain jobs, call for certain kids. You may very well have the most captivating child, but if they can’t perform when it’s time. No matter how much an agent pushes for a child, they will go for someone who may not be as beautiful in your perspective; if that child still shines like they are running in the middle of a field of flowers on a perfect spring afternoon.

The worst thing you can do is blame your agent, and then send an email that you have written out of anger. Even worse is to continue blaming agents, and end up being a flip-flopper. A mom who changes agents, as much a mom with a newborn changes diapers.

Wait it out. Listen to your agents suggestions, get new headshots, have your child take classes if they are old enough, make sure they are in size for print (nb-12m, 3t, 5t, 8/9,10/12). If after one year of being fully dedicated, and your child hasn’t booked something then consider switching agents/take a break from the industry. Be real with yourself, and don’t force it if it is your dream not your child’s.

Side note: Don’t text your agent for updates, if they had an update they will share it as soon as they have it. There is no reason they would withhold information from you.

Castings are their job, bookings are the cherry on top.

Bookings are not promised, and shouldn’t be expected. They should be cherished. They are that much needed hug on a hard day. However, not all hard days are met with a hug.

There are usually thousands of kids that are scanned through when a client/casting director is looking through a casting site. Usually they look through kids who are all very similar in appearance. To even be chosen! to cast is an honor. To even be considered by an agency is an honor. Your child may be your superstar, but a superstar is nothing with an entitled attitude.

A client has a look in their head of who they want. If your child doesn’t match that look, their chances of booking or even being seen are much lower. That doesn’t mean that they won’t use your child on future projects. Each casting your child should go in with the same excitement and happiness that they did on their first casting. Clients/Casting Directors see everything, and notice everything at castings. If there is a kid that stands out, they will want to see them again. Each time they are seen is a chance to be used for something even greater. Take each chance you get and appreciate it. The same goes for a crappy attitude. It takes one disgruntled parent trash talking to another mom to never be seen again, or even dropped from your agency. Be humble, and be grateful. Use the resources your agent gives you.
Once you approach this in a different light, more doors will open. That is the only thing I can promise you.

Let their talent do the talking

At the end of the day it comes down to everyone agreeing on their final choices. Usually the final choices have gone through 15-20 executives before getting approved, if not more. There are so many factors that will determine whom they choose. You need to be confident that your child is doing the best they can, and you need to never let your child in on any doubts you have. Build them up.If they aren’t up to par, get them the training. Be their number one supporter. If they do their very best, and give all their heart. They will be the perfect fit for the role that was meant for them. You don’t need to cover up any blemishes, or tuck in the extra 2 lbs they gained on summer break. You don’t need to be the mom that scolds them when no one is watching. The internal light that shines because you believe in them will be enough to hide any imperfections. Let their talent do the talking, and negotiating.

Today I am taking a bow, and fully accepting my life motto “ What is meant for you, will inevitably be yours. No one can take away what has been written for you. #Maktub”.

This industry has taken us to places I have never imagined. On plane rides to countries I have never before visited. It has given me friendships that otherwise would have never happened. As competitive as some parents are, I have met parents that are an essential part of my day to day life. It has given my kids an understanding of hard work and dedication at such a young age. My kids know that it’s not the person who is the best,or the most talented who gets what they want. It’s the person who never gives up. It’s the person who wants it with all their heart, and gives all their heart who will always come on top. So as I finish this post, I close my eyes. I say a little prayer, and let go. I’ll grab my phone, and I will refresh just one more time. If the curtain is meant to open for her, it will. I will watch her take a bow at the end, I will clap like no one has ever clapped. I will be proud, just as proud as I am now. I am proud of each and every audition, of each line learned, of each photoshoot finished with a smile. Take it in, breathe it in, enjoy each opportunity to be seen. Do not let the obsession of uncovering the unknown, dim the beauty of the experience. Let go, and take a bow.

“Let go of certainty. The opposite isn’t uncertainty. It’s openness, curiosity and a willingness to embrace paradox, rather than choose up sides. The ultimate challenge is to accept ourselves exactly as we are, but never stop trying to learn and grow.”

agency, casting director, how to be a child model, kid actor, miami casting, miami modeling, Sprout Spotlight

How much is your child worth?

Featuredby Sprout Kids AgencyLeave a Comment

Can I ask you something ?

Do you work ? If not does your husband , wife , aunt , uncle, or friend ? I’m sure someone in your household works or you wouldn’t be able to pay for the internet to read this blog. Would that person work all day out of the kindness of their own heart? Would they work 6, 8, or 12 hours for no paycheck ? Would you ? Probably not. Neither should your child!
This industry has taken a turn. In a lot of ways it’s been for the better but in one way it’s taken a nose dive! Social media clients, small brands who mainly operate on FB and IG expecting your child to work for free. This subject is one that makes fire come out of my ears!! I realize all of you want your child to grow their following, but is it worth ruining the industry ? Is it worth doing this one shoot if it causes the client to hire kids for free instead of paying them? This was unheard of years ago ! A child that was a signed model would never shoot for free ! It just wasn’t an option .
Let’s not forget your child has value just as you do. Your time is valuable and so is theirs. Think of your little model as a brand. They are a professional child model , they have experience , the look, the following . All of that has value and should not come free of charge. Did the photographer get paid? Did the stylist ? Did the makeup artist ? You bet your but they did! So why should your child who does all the work make nothing in return ?? The simple answer is they shouldn’t !

Let me explain it this way. If there are 10 clients that come to Florida and they have a clothing line they want to shoot, typically they hire a photographer, hair and makeup artist , stylist , some times art director , and always models. The shoot wouldn’t work without the full team right ? So typically they would pay each member of the team and if they couldn’t afford to they might postpone the shoot for a time when their budget is higher . So let’s say they hired 5 kids at $500 a day plus agency fee. Now the child made their money and it was worth their time to take off school or a potential play date with a friend. The agency was able to make a fee and help keep their doors open and so did the rest of the team. Now times that by 10 clients a year. That’s a significant amount of money lost for the children and the Agencies . This is on 10 clients and we all know their are thousand upon thousands doing this! The industry is losing and your child is losing! All for what ? A couple followers if your lucky.

My thoughts are this. If you want a child to work for your campaign for free you can hire a friends child or a child playing at the park. If you want a certain esthetic for your line which entails a professional child model than you need to budget for it. That simple! Again , you wouldn’t work for free and neither should a child. Let’s not forget the element of burning your child out either. I mean if I photograph 5 or more kids a day I’m tired and I get burnt out just like anyone would. So does your child! Do you want to run the risk of them getting burnt out on the industry because of a few free shoots?

I know next I’m going to hear… “ but what about the smaller clothing lines that don’t have a budget for models?” My simple answer is wait until you have the budget like the good old days where you had to grow a business for it to be successful. Just this week I shot a brand new clothing line they had a limited budget and I knew that, but instead of having them go to another photographer and not pay the kids I gave them a starter rate for new clients and they got a full shoot with models for a very reasonable price. I would rather do this then ruin the industry. For smaller brands there is also the option to photograph a few of your favorite pieces on models and the rest on mannequins to save some money. There are plenty of options but everyone wants something for nothing, and we are prepared to give it to them .

Please guys help me help you ! Let’s start a MY KID WILL NOT WORK FOR FREE REVOLUTION!! If we join together we can fix this!

“When we stand up for what we believe in—for what’s right—there is always a chance that we risk the very things we fight for: our safety, our lives, our freedom. But if we stand down, the risk is definite.”

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The Art Of Letting Go

Featuredby Sprout Kids AgencyLeave a Comment

A blog entry by Sprout Kids Agency owner Shaina Miller on how, when, and If to let go.

About 2 weeks ago it was one of my least favorite days….REMOVAL day.

During off season before a new season begins I typically go through my talent and determine which kids I’m keeping for another season and which kids I need to remove. This is one of the most dreaded weeks.

Honestly, there is no easy way to tell a parent their child didn’t make the cut. I hate this part of my job with a passion and typically I don’t talk about it.

I read Brandis Ohlsson’s ( from Ohlsson Models ) post in regards to this and it was EVERYTHING! It inspired me to blog about it myself in hopes that you guys can understand as Agents we are people too.

We don’t want to hurt anyone and we really truly wish you the best when we say goodbye . My poor assistant Emily had sweaty palms and an increased heart rate when I told her I was emailing a few parents to remove their kids from the system. She literally said “ Can’t we just remove them and not say anything? “ half joking of course. She says this for two reasons.

1. She truly feels for these families the way I do. We are rooting for your child every day since we sign them ,we want you to succeed , and nothing hurts us more than when it just doesn’t work out.

2. Social media . I have a big love hate relationship with social media and one of my biggest faults with the internet is when I’m simply doing my job and I upset a parent by releasing their child which causes them to leave me negative reviews.

Believe me, I don’t want to release your child, I want them to work. I want them to thrive in my agency but sometimes a child just doesn’t fit. Instead of holding on for dear life to avoid a bad review and hurt feelings it’s only fair to give you a chance to pursue other options. I’m only trying to be fair to you and your child.

Sometimes I have a child in my system that goes through a dead season. The industry changes every year and the type of kids clients are looking for varies from season to season. So,I could have a kid that goes through a dry spell but I realize it’s just the industry right now and it’s not permanent. When I believe that’s the case I will talk to the parent telling them “ not to quit and don’t be discouraged your time will come”. I mean this when I say it. I have watched kids go 2-3 years with very minimal bookings and the next season become a booking machine. It’s the nature of the business it always comes in waves.

I just want you to remember as Agents we are human too, we have feelings, we understand your frustrations and we never want to say goodbye to a talent. Remember that before ego forces you to leave a bad review or you get angry we let you go. We truly wish you the best . After all when you succeed we succeed.

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How does an agency ACTUALLY work ?

Featuredby Sprout Kids Agency4 Comments

I realize some of the parents reading my blogs have never had your child in the modeling industry but your curious about the process. The information that is out there is great, but times have changed. There is so much contradicting information, and it becomes a bit too much to process. Here is my simplified guide on how an agency actually works, with no extra fluff, and no scare tactics. This is the honest truth on how an agency really works.

When do I pay?

The Manning Family for Vineyard Vines at Target

I’m happy to help you decide if the industry is for you. I often get emails asking if there is a cost to join my agency , or asking me to represent a child that I haven’t seen, or what exactly am I looking for in a child ? As a whole most LEGIT agencies follow a similar format. There are some minor differences but if your submitting to a reputable agency you shouldn’t EVER have to pay a fee upfront. If an agent is requesting up front payment, you need to contact other agencies. This is not the norm. As an agency we can never guarantee your child is going to book a job. We generally have a good idea of what kids have a high probability of working but in the end it is the client ( Target , Carter’s , Old Navy etc. ) who picks the child for their campaign NOT the agent. We can only do our job by submitting your child when we believe they are the right fit for the job. Everything that happens past the point of submission is completely up to the Client and Casting director (so please don’t get mad at us if your child ultimately does not book), Because agents can’t guarantee your child is going to book a job agents typically don’t take a fee upfront. Where we make our money is from commission. We only get paid, if your child gets paid. If a child books a job we take a commission from that job. Commissions can range according to agency but they are typically between 10% union jobs (SAG- the jobs everyone wants) to 20% non union jobs ( Most Print jobs). When you sign your paperwork with an agency you should be advised of the commission structure of that agency. MAKE SURE YOU READ WHAT YOU ARE SIGNING. I haven’t seen an agency take more than 20% so I would say 20% is the “norm” in the industry. The commission is taken out from your child’s check at the time they are paid. So again nothing is coming out of your pocket in advance. Payments are made AFTER the client pays the agency. So if you have to cover any expenses (travel, lodging, outfits) at the time of the booking, take that into consideration as well.

How to submit

As far as the submission process goes, all agencies should have a submission form on their website . Sprouts is in the “grow with us “ tab under the info button on our website. There is a form where you submit your child’s photos and your contact info. Please check an agencies website before you call or contact them for how to submit. An agents phone is constantly going off, email alerts are buzzing by the second. You do not want your first impression with an agent to be the wrong impression. Follow the agents specific instructions on how to submit. As a general rule DO NOT SUBMIT VIA SOCIAL MEDIA. If you DM me via social media I’m going to direct you to my website to submit, if I have time. There are times when simply there are not enough hands to respond to social media inquiries. Most agencies do not prefer being contacted via social media for representation and it’s easy for your message to be lost in the internet world. Calling on the phone describing your child to me is also not the best way to get your child signed. I cannot sign a child I have never met or seen and again it’s very time consuming answering these types of calls throughout the day. Please just take the time to check the agents website for their submission process. Most agencies will only get back to you if they are interested in possibly representing your child and setting up a meeting. We do not respond to submissions if we are not interested in meeting your child. No one likes to hear that your child is not the right fit for an agency, and it’s even harder being the person to deliver that news. Generally no response is a response. All children are beautiful, and amazing in their own way. Not every child is going to be the next star. Which brings me to my next topic.

What am I looking for ?

Sprouts Jennesa for Primark

That is such a broad question. I’m not looking for a certain ethnicity , hair color , or eye color. There is just something about a kid that grabs my attention. I’m not always sure what it is but there is something. It’s the “IT “ factor. The first step is submitting a photo. Some agencies require your child to take professional photos to even be considered. This is at the discretion of the agency. I have recommended photographers that I like to use as do most agencies. Please read my prior blog post about headshots for further info on the importance of great headshots. Once I have seen your child’s photo and or a resume if they have one I decide if that child would be a good fit for Sprout. That is why it is so important to submit photos that show your child in their best light. No topless photos, babies in just diapers, photos of your child eating, photos of your child on the toliet etc. As silly as this seems, you have no idea how many crazy submission stories we have. Once again, make sure that these are photos that make your child look their best, and not overly posed. If I feel they would be a good fit I set up a meeting to meet the child in person. I never represent a child I haven’t seen in person .This is my policy and doesn’t pertain to all agencies. In my opinion I can’t in good conscience recommend a child to a client I haven’t met so I always meet the child in person. This helps me determine where the child belongs in the agency. Some kids are a better fit for print,some are a better fit for tv, and some are great for both TV and print but without meeting your child I can’t determine the best way to represent your child. Our agents have a special gift in really seeing the potential of a child just by having a conversation with them. Once we see where the child belongs, we give them the tools they need to further their career, and skill level. If I was a parent looking for representation I would only work with an agency or manager that has an interest in meeting my child as I don’t feel they could be properly represented without a formal introduction. If they don’t know who exactly your child is, and what they are capable of, then how are they submitting them properly? Make sure if you haven’t yet, meet your agent!

What happens after your child is signed ?

After we sign a child they are registered into our system(s). The sign-up process is usually lengthy, and there are steps you need to make sure you take quickly. Agencies move very fast, you want to make sure you turn everything in at a timely manner, and not forgotten. If you don’t have headshots right away, schedule them. A good headshot photographer books months in advance. Once the contracts are signed, the profiles are created, the stats are entered, the headshots are uploaded, you are finally ready to be submitted. Usually clients know exactly what they are looking for. They will send us a breakdown for each role, and what specifically each child needs to be/have. They will send us some thing like “looking for a 5 year old boy, with dark eyes, hispanic, that can ride a bike” then submit the children that fit what the client is looking for. After all the kids that the clients request are submitted the client or casting director picks the children they would like to see in person . Your child attends the casting , they take a quick snap shot or video if it’s a commercial , they might ask a few questions , or might fit the child in clothing. After the casting is over the client picks the children they would like to book for their job. At times their are callbacks or holds, but thats something I can explain at another time. Clients contact the agency once they have made their final decision and we contact you to book your child. Sometimes clients will ask you to bring wardrobe choices, or has special requests. So if they are booked, make sure you are able and ready to accommodate last minute requests. Most of this business happens on short notice. If you can not work with last minute castings, and bookings you might want to rethink getting representation. Nothing makes an agent more upset than talent who make us look bad with a client because they cannot make a booking. So make sure you go to your booking on time, have fun, and enjoy the experience. Once you have completed a booking you can expect a check around 90 days, sometimes sooner, sometimes later. The agency will take out the commission for you, so there is no extra work required.

Separating Fact from Fiction

Sprouts Kids Agencies Mia and AJ for Carters

I think there is this common misconception that child modeling can be sexy, very serious, or the child is layered in makeup. People tend to compare it to how superficial the adult modeling/entertainment industry is at times. This is NOT the case, with kids. In most ads there is little to no makeup on the children. If makeup is used, its just to smooth the child’s complexion. The kids are never dressed sexy or inappropriate. Most of the time when you see ads of kids looking ridiculously happy, its because they are. Their are crew members whose only job is to make sure the kids are having the best day ever! Our clients range from Target, Carters, Old Navy, Children’s Place, J Crew, Pottery Barn Kids, Gap Kids, Disney, Nickelodeon, and many more. These are all fun happy kids conscious brands letting kids just be kids. Professional agencies will never allow a parent or child be put in an inappropriate situation. The children’s modeling and talent industry should be a fun experience for you as a parent, and especially your child(ren).

I hope this has helped you further understand the industry, and serves as a guide in helping you decide if this is something you would like to pursue, or continue pursuing!

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Sprout Spotlight: An inside look with Top Miami Casting Director Deb Temco

Featuredby Sprout Kids AgencyLeave a Comment

This is the final entry of our Sprout Spotlight Casting Director series, but it is certainly one of our favorites. Here at Sprout Kids Agency, our vision is a little different. We believe in having fun, while showcasing our talent in their best light. While this is a business, we know the entertainment business is a bit different. Almost everyone in this business, began as a creative. From being an art student to creating million dollar ad campaigns. From being a child model to becoming the owner of a top Childs agency. From being a stylist to becoming a highly coveted Casting director. This was certainly the case for this weeks Casting Director Deb Temco. Deb Temco has an artistic eye which clients love, and even talent appreciate. You should just see how cool her office space is in Miami, Florida! Our talent always takes advantage of her perfect selfie backdrop. Our talent has worked with her on projects for H&M, Mini Boden, Tommy Hilfger, and other highly coveted clients.

Who is Deb Temco?

“I was born and raised in New York. I started as a stylist, then was a model booker for a fashion photographer. From there I got a call about a casting job at the biggest casting office in New York City and jumped at the opportunity. I moved to Miami after falling in love with the place while working here on photo shoots.”

Which is your favorite project to date? What made it impactful for you?

“One of my favorite projects was a music video for Missy Elliot that was full of kids dancing. I loved working with the kids, they were such an inspiration.”

What makes the kids that you select to been seen stand out?What is it that you typically look for?

“The kids that stand out the most to me are the ones that are just themselves, just real and natural. I look for something different on every project. An updated current headshot is always important.”

When a project is submitted who picks the kids selected to be seen at the castings? is there a specific process?

“On most projects, I pick the kids to be seen and then the client gets the top picks.”

What is your funniest casting memory?

“My funniest casting memory is so hard to pick because there have been so many. Casting comedy and kids are my favorites. Comedy makes you laugh all day and the kids just make you smile.”

What is bad etiquette that prevents someone from being chosen? from little kids to adults

“Being rude, being late, or not being prepared.”

What is your biggest casting pet peeve?

“Coming when you’re not requested, being late or being rude.”

For kids interested in taking their career to the next level, what the biggest piece of advice you can offer them/their parents?

“My best piece of advice for anyone who wants to take their career to the next level is that you must want it so bad you can’t imagine doing anything else. It has to be something you’re totally passionate about, it has to be your dream, not someone else’s.”

What is your opinion on Social Media and how it is impacting the industry? Do you take talents social media into account when casting them?

“As much as it can be great, it can also be smoke and mirrors. I think it’s important to see people in person to really know what you’re getting. That said, many clients are interested in talent with a big social media following.”

What advice do you give to agencies in regards to their talent? How would you do it differently?

“Make sure they’re prepared for the casting and have a current headshot online.”

What is your website? Do you have any social media accounts? If so, please attach your links.

Website
Facebook

Instagram

Here are some questions our talent here at Sprout Kids Agency Miami wanted to know!

Do you keep talent in mind for other projects, if you were impressed by them?

” Yes.”

Feedback! If we provided a feedback form after an audition, would you be willing to offer input to the agency on a big audition?

“Yes, but hard to do for every person who comes in on big castings.”

What are some auditioning (in-person and self-tape) mistakes you see over and over and what is the best way to avoid or overcome them?

“Not following direction. Read over things carefully and listen to the director.”

Thank you Debra for taking the time and answering our questions!

There is nothing we love more than really taking the time and helping our talent grow as professional Actors and Models.

Please stay subscribe to our page, to get updates on our latest blog posts! We create content not only for our talent, but for talent all over the world. Knowledge is power, and to be able to share that power just makes this industry more powerful!

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Headshots, or no shot.

Featuredby Sprout Kids AgencyLeave a Comment

A little insight on the importance of having proper headshots from Sprout Kids Agency Miami owner, Shaina Miller.

Today, I want to talk about importance of having great photos on your profile. This is one of those things I hardly ever talk about. Reason being that I am a photographer and I am always overly cautious about not mixing my Agency and my photography. However, this week I received a project of kids from a New York Agency. As I looked through the project, I thought to myself WOW every child has an amazing portfolio. Not one of these kids has a snapshot their parent took, not one is dark and hard to see, not one was unbookable because of their photos. If I was a client I would be booking kids with this Agency all day!

Why would you not take the time to make sure your child’s profile is perfect ? Like any sport or hobby there is somewhat of an upfront cost. If your involved in hockey you need a stick , pads , ice time . If your child dances you pay for dance class , leotards , dance shoes. In modeling you pay for a proper headshot. The great news is, with that headshot you have the potential to earn back the money you spent and then some. What I can promise you is without a great portfolio your child will not book a fraction of the jobs they could have booked with a kick butt one!

The modeling world has changed. We have now entered the digital age. Years ago,when I was first in the industry you didn’t really need a professional photo as clients would hold “open castings.” There was no way to digitally send kids photos to a client. So, an Agent would either send a bunch of comp cards via snail mail to a client or the client would hold a giant “open casting.” Every child and their mother would show up, it would take hours to be seen , and 90% of the time your child wasn’t the right look the client was searching for. Now we are lucky enough to be able to digitally send your child’s portfolio to the client ahead of time . This makes for much smaller castings , kids are requested from their photos, and in turn your not waisting a day at a casting your child’s not the right fit for.

Today a great headshot is VITAL ! Your child will not be seen at a casting if their headshot does not stand out next to 50 others. YOUR HEADSHOT IS YOUR BUSINESS CARD. Take the time and do it right. I honestly believe you get what you pay for. If you want mediocre headshots for a value price you will be lucky to be requested on a mediocre amount of castings. If you invest once or twice a year on a great portfolio your number of request castings should greatly improve. Remember your child is being picked from their photos. If you don’t LOVE your child’s photo neither will the client. As an agent it’s hard to hear a parent complain about their child not getting as many castings as another child when the parent hasn’t done their part. I have heard time after time we will start with this photo and if he does well we will invest in a great headshot. This is backwards thinking. You can’t put your child in soccer and if he is doing ok then buy him cleats. He will never play to his full potential if he’s sliding all over the field. The same goes for our industry. Your child won’t play to his/her full potential without the proper materials. The good news is their is a chance for your child to make a return on your initial investment. How many other hobby’s can you say that about ?

What makes a great headshot ??? Great question lol! In my opinion the cleaner the better. No props , nothing distracting in the background, nothing distracting in the hair. The photo should be about your child and your child only. The best photographers use makeup artists that are great at making it look like there isn’t much makeup on. Remember, these are children and they need to look like children.

Commercial Headshots:

I believe the child should wear bright colors and the personality should show in a photo. I love a good serious look but clients are typically booking happy kids so you want your child to seem happy and easy to work with in their photo. See below examples:

Acting Headshots:

A film headshot typically has a darker background and a more serious look to it and again nothing distracting in the photo. It’s all about your child. I would stay away from trees , flowers, or anything that can distract from your child. See below for an example:

Photo by: Nicole Mitchem
Photo by: Shaina Leigh Photo

There are a lot of great photographers out there. Always ask your agent who they recommend if your looking for guidance. I hope this helps. If you have any questions please comment on the post on Instagram and I will answer to the best of my ability .

“If your not going all the way, why go at all “ -Joe Namath

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Sprout Spotlight: An inside look with Top Miami Casting Director Carlos Rojas of Universal Casting Miami

Featuredby Sprout Kids AgencyLeave a Comment

We had such a great response from our last post that we could not delay this one any longer.

If you ask anyone in the Miami entertainment scene, they have heard of Universal Casting.

Universal casting is definitely a leader in casting offices in South Florida.

Casting Director Carlos Rojas, and his partners are definitely doing something right.

They have casted some of the biggest projects to reach South and Central Florida.

Not only do they cast, they also offer training at their sister company Universal Acting.

Universal acting Classes are led by industry professionals/educators and provide students with comprehensive curriculum and programs.

They have locations in Fort Lauderdale, and Miami.

Who is Carlos Rojas?

“Today, Carlos is proudly one of the three managing partners of Universal Casting. Since the day they opened their doors, Ginger Wortley, Eva Edlund-Borges and Carlos Rojas set out to change the face of casting on Miami Beach. Remarkably – this innovative team of individuals joined forces just six years ago. Yet today the trio own and operate the leading casting facility that services countless clients from around the world. Their high tech casting options, teleconferencing capabilities, production offices and access to an extensive talent pool has allowed them to be a driving force for some of the most exciting, humor-filled and emotional projects casted in Florida. The Universal crew makes sure that all talent are comfortable and prepared before the camera goes on and it shows. Clients know that every assignment awarded to Universal Casting will afford them with top notch talent and a friendly yet professional working environment. On any given day you can flip on the TV and find some project they helped create. The future holds endless possibilities for this clever group as they forge forward seeking out and cultivating innovative ways to make the industry grow and prosper.

Carlos Rojas has raised the standards within the casting community and it is no longer business as usual. For his competitors…Carlos Rojas – the funny boy from Colombia is no laughing matter. “

Which is your favorite project to date? What made it impactful for you?

“Any Given Sunday / Directed by Oliver Stone /Starring Al Pacino and other great actors – First major Feature Film.”

What makes the kids that you select to been seen stand out?What is it that you typically look for? ( A solid headshot, an impressive resume? is there a “look you go for”)

“First it takes a great professional photo to catch your eye. The “look” depends on the specs given to us by our clients. A solid resume can definitely help you get seen. Each project varies – sometimes we pick who will be seen – others the client does. When we pick – we stick closely to the story boards, concept, skill set and character breakdown requested by the client.”

When a project is submitted who picks the kids selected to be seen at the castings? is there a specific process?

“Each project varies – sometimes we pick who will be seen – others the client does. When we pick – we stick closely to the story boards, concept, skill set and character breakdown requested by the client.”

What is bad etiquette that prevents someone from being chosen?

“Bad attitudes, self entitlement, lack of humility, coming off as fake or not authentic, not knowing their place in the production hierarchy.”

What is your biggest casting pet peeve?

“When actors don’t listen to the directions that are given”

For kids interested in taking their career to the next level, what the biggest piece of advice you can offer them/their parents?

“This is a business – treat it as one. Do your research – know who you are dealing with. Read everything you sign – become familiar with industry terms.”

What is your opinion on Social Media and how it is impacting the industry?

“Be careful what you post – clients are watching.”

What advice do you give to agencies in regards to their talent? How would you do it differently?

“Make sure you actually know your talent (what they currently look like – what they can and cannot do – talent level) Make sure they are prepared for auditions:
on time, prepare/memorize scripts/lines , learn to take directions.”

If you could work with any industry professional, or any client that you have not worked with before who would you work with?

“Casting Director Sarah Finn
Casting Director Carla Hool”

What is your website? Do you have any social media accounts?

Universal Casting

Universal Casting Instagram

Universal Acting Instagram

Carlos Rojas Instagram

Universal Acting YouTube

Questions from our kids

We asked our talent what were some of their biggest questions, and we got the answers!

Do you keep talent in mind for other projects, if you were impressed by them?

“Yes.”

Feedback! If we provided a feedback form after an audition, would you be willing to offer input to the agency on a big audition?

“Yes,if time permits”

What are some auditioning (in-person and self-tape) mistakes you see over and over?

Talent coming in not prepared.”

We hope that you enjoyed this interview with Carlos as much as we did!

We want to thank Carlos for taking the time, and really offering us a new look inside the mind of a casting director.

Make sure you follow him on Instagram to stay up-to-date on his upcoming acting classes at Universal Acting!

Like and subscribe to get notifications for our weekly blog posts!

We have one more interview with another Top Casting Director that you will nit want to miss.

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Sprout Spotlight: An inside look behind the casting camera.

Featuredby Sprout Kids AgencyLeave a Comment

Q&A with top Casting Director Lori Wyman

Frequently asked questions of every mom in “The Biz”

As many of our readers know by now, we love to share information you can’t get anywhere else. We may not have all the answers, but we do try to get them. We have reached out to Top Miami Casting Director Lori Wyman with questions we get asked everyday. Questions we can typically only answer from an agencies perspective, thankfully today we can share the answers to the most frequently asked questions of parents with children in the modeling/acting/ entertainment world.

Who is Lori Wyman?

Lori S. Wyman, C.S.A., one of the most prominent Casting Directors in the southeast, has been casting films, television shows, and commercials in South Florida since 1979. Lori attended the University of Miami and she graduated with her Bachelors Degree in Speech and Communications and her minor in Education. Upon graduating from college, she aggressively pursued a casting career and immediately started working for ACT I Talent Agency. At the time, ACT I was the biggest talent agency in the State of Florida. Quickly building a reputation as one of the most outstanding talent agents in the business, she was asked by the company that was handling the Miami Vice casting if she would be one of their staff casting directors. While there, she worked on the Principal casting for “Miami Vice” during the 2nd and 3rd seasons. At the end of the 3rd season, she was approached by the producer of “Miami Vice” and asked to come work for them directly and head up their entire casting division. She did that for the duration of the series. When “Miami Vice” wrapped, she was immediately asked to head up the casting offices of the Burt Reynolds series, “BL Stryker” and to cast the Florida episodes of Stephen J. Cannell’s “21 Jumpstreet” and “Wiseguy.” Fast forward to the year 2012 and Lori obtained her Master’s degree from NSU in Interdisciplinary Arts with a concentration in Drama Therapy. She went after this degree in order to help actors overcome audition anxiety. Lori has cast some of the biggest projects in Florida. When you think the film industry and casting, Lori S. Wyman, CSA, always comes up. She is an 8 time Artios Award (Casting Society of America’s most prestigious casting award) nominee and a 2 time winner. She is also an Emmy nominee.

Which is your favorite project to date? What made it impactful for you?

“HBO’s Recount was one of the most challenging yet favorite casting projects. The movie is about the 2000 presidential election. Many of the 80 Florida roles that Lori cast were not only to be good actors,but look like their real-life counterpart. It was a great experience for which Lori won her first Artios Award and was nominated for an Emmy.”

What makes the kids that you select to been seen stand out? What is it that you typically look for?

“At first we look at resumes to see if the child has any background. Then we bring them in to audition. We look for well behaved, memorized, professional kids. At first we look at resumes to see if the child has any background. Then we bring them in to audition. We look for well behaved, memorized, professional kids.”

When a project is submitted who picks the kids selected to be seen at the castings? Is there a specific process?

“The casting director will put the breakdown out for the characters they need. Once the agent submits the talent, then the CD decides who will come in and audition and ultimately who will be passed along to the producer and director. The producer and director collectively are the final decision.”

What is your funniest casting memory?

“Too long to write here, but there are many!!!”

What is bad etiquette that prevents someone from being chosen?

“In a nutshell, BAD etiquette is not being prepared for the audition, not having the materials (headshot and updated resume) not being on time for the casting.”

What is your biggest casting pet peeve?

“My BIGGEST pet peeve is actors coming to a casting and spending the time before the casting talking in the waiting room and disrupting everyone, when they should be going over their audition materials. “

For kids interested in taking their career to the next level, what the biggest piece of advice you can offer them/their parents?

“Keep studying, do theater, watch what the winners do! Make sure you have an Actor’s Access account and check it daily. Make sure your photos are up-to-date. Make sure you have a reputable agent and stay in touch with them.”

What is your opinion on Social Media and how it is impacting the industry? Do you take talents social media into account when casting them?

“Social Media has good and bad characteristics. The BAD – is when a disgruntled actor decides they want to vent about their agent, the casting director or a client. As a CD, if I see an actor attacking me on Social Media, I will not want them to come back into my office to audition. And rightly so! People tend to have “keyboard courage,” which can get them into a lot of trouble. The good aspects are that we may see people online and think how great they might be for our project. It is also a reminder to us that the actor is out there. I do not take into account how many followers an actor might have, but there are many other projects that do look favorably upon that.”

What advice do you give to agencies in regards to their talent? How would you do it differently?

“Dear Agents: PLEASE know your talent. Know what they can and cannot do. Please do not empty your files into all of my castings. I look to you to know your talent so that you can submit intelligently to me. If you continue to send me any actors who are not necessarily right for a role, then I eventually will not want to work with you anymore.”

If you could work with any industry professional, or any client that you have not worked with before who would you work with?

“Spielberg!!! Streep!!! Streisand!!!!”

What is your website? Do you have any social media accounts?

My website for actors

My Casting website

Follow me on Instagram

Questions from our kids

We asked our talent what were some of their biggest questions, and we got the answers!

Some of our Sproutlings at an Acting class hosted by Lori Wyman

Do you keep talent in mind for other projects, if you were impressed by them?

“I always keep talent in mind and I do remember them.”

Feedback! If we provided a feedback form after an audition, would you be willing to offer input to the agency on a big audition?

“It’s really hard to do after a long day of seeing dozens and dozens of actors. having said that, I would ask anyway!”

What are some auditioning mistakes you see over and over and what is the best way to avoid or overcome them?

“Not being memorized is a big one. In person, the actor has to hit it out of the park right away. Self taping, the actor can record multiple times before they get it right. In self taping, make sure the person reading with the actor is a good reader. PARENTS, if you are not an actor, please don’t try to coach your child or read with your child. Leave it to the hands of the professionals!!!”

A special thanks to Lori Wyman for taking the time and providing us with such useful information that we can share with our readers from not only in Miami/South Florida/Orlando, but really in any state/city.

Stay tuned for next weeks blog post featuring Carlos Rojas of Universal Casting Miami.

🌱If you like this post, please subscribe to our innovated blog, where we believe that educated talent is the best talent. Many more exciting, educational, and not-so-ordinary blogs to come.🌱

agency, agent, casting, casting director, Guide to modeling, how to be a child model, kid actor, miami casting, miami modeling, top modeling agency, Tutorial, Uncategorized

Why isn’t my child being called on castings?

Featuredby Sprout Kids Agency3 Comments

blog post by Sprout Kids Agency owner Shaina Miller.

Like my yellow toes ??!!

Lol, me too ! Yellow makes me happy so why not ?

Why are you looking at a photo of my feet ? Well if you know me well you know I hardly take a moment to myself. I never go to the salon or get my toes done. Not much free time for this busy lady.

However, today I decided ( thanks to my assistant and friend Emily ) to get a pedicure.

What did I do during this pedicure you ask? Think about how I can help educate all of you. My ADD brain never allows me to shut off even during a pedicure. Shaina … at your service ❤️

Why do some kids get called on castings all the time and it seems my child is rarely called?

This question seems to be one of the most asked questions among parents. To be honest there is no simple answer. I can give you my perspective and my thought process as to what I look for and hopefully it can help you better understand .

Let’s start with the casting process.

When a casting Director is holding a casting they typically hold it in one of two ways .

One, they tell an agency I have a certain amount of spots I can give your agency please send your top kids that fit the role description. Two, they say please submit all your kids that fit the role description and we will pick who we would like to see.

When they ask me to send my top kids here is where the question is asked ??

As a parent did you do your part? Did you send your child to acting classes , have you updated headshots , have you updated stats, and are you the kind of parent that will jump to take your child to almost every casting. If you said yes to these questions chances are your child is considered a top pick . You have to remember an agency parent relationship is a co-working relationship not just what can I do for you . If I know your putting in the work I will equally put in the work for you. If your a parent that is always unavailable , your stats are outdated , and your not attending any acting classes I’m simply going to choose a child who does. All in all this is a business and child who is trained has a higher probability of booking a job.

Now comes the question? If it is a submission and the casting Director is making the choice why is my child not chosen . Sometimes this can be the luck of the draw. Do you have a headshot that stands out ? If that Casting Director offers classes have you taken them so they recognize your child when they are being submitted? In other words …Have you done your part ? Sometimes you have to be exactly the look a Casting Director is looking for or sometimes the client goes in another direction .The truth is , sometimes yes you have done all of the above and you still were not chosen and let’s face it you can’t win them all . If you won at everything it might take the fun out of winning, wouldn’t it ? Enjoy the ride and savor the moments that your lucky enough to be picked as it’s a competitive market out there.

There are so many questions I know we all have for Casting Directors stay tuned for our Sprout Blog featuring the top Casting Directors in Florida answering your most frequently asked questions . We are so excited to share all their knowledge with all of you !

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The Ultimate Beginners Guide

Featuredby Sprout Kids AgencyLeave a Comment

How to Become a Child Model/Actor

Image may contain: 1 person, smiling, closeup

“Everywhere we go, no matter where we go, we are surrounded by advertisements selling a product or service. In these advertisements you see child models or actors selling for these brands. You might think to yourself, “How do I get my child involved in child modeling or acting ?” From clothing stores and theme parks to doctors offices and everything in between, we are constantly being sold to in print, on television, at the movies, and on the radio. But what does it take to make your child a star in an ad? “

South Florida’s top child modeling and acting agency is here to help you get your child into the ever-present world of advertising. The Child Talent industry is both exciting and rewarding, and we are so happy to help you get started!

Step One: Find Representation That Meets Your Focus, Location, & Goals

The first step in getting representation is finding an agency that fits the direction in which you would like to take your child. Some parents choose to use separate agencies if their child is more into acting than print or vice versa, but Sprout Kids Agency in Miami, Florida actually specializes in both acting and modeling!
(Stay tuned for our next blog post which will highlight the differences and benefits between modeling vs. acting.)

You also need to make sure you find an agency in an area that is in close proximity to your home or one in a city you are willing to travel to. Some states have multiple cities that are considered ‘busy’ in this industry. Make sure you either have an agency in each of those cities, or select an agency that offers representation in multiple areas.

Sprout Kids Agency represents children models and actors through the state of Florida. Sprout Kids works with casting directors in South Florida ( Fort Lauderdale, Miami), as well as Central Florida ( Orlando, Tampa). Our talent has the choice to either work in both markets (if they are willing to travel) or remain in just one area.

Sprout Kids also offers a truly unique experience for models outside of our home state of Florida. Our Global Talent division is open to kids in other states who are willing to travel for jobs. If you are interested in applying for our Global Talent division, please click here Also, Sprout Kids Agency is always accepting applications for our Breaking Boundaries division: an inclusive modeling program that we are over the moon about! Breaking boundaries is open to kids with various disabilities or physical conditions such as vitiligo or

alopecia .You want to make sure that the agency you choose to go with always advocates and believes in your child. Beauty is not a one size fits all mold here at Sprout. Sprout Kids Agency represents children with Down Syndrome, Muscular Dystrophy, Hearing Impairments, Vitiligo, and everything in between. If you have a child who is extraordinary and differently abled, please click here

Step Two: Smile for the Camera

After Identifying the direction you would like to go and the agency you would like to submit to, your next step is to get your child in front of a camera or your smartphone camera. All you need is clear, bright, clutter free photos of your child that highlights his/her personality and shows clearly what he/she looks like right now. These photos are your entrance into the modeling industry, so choose with intention! Professional photos are NOT required and will not alter your chances into getting representation. These photos should represent who your child is currently and should be taken specifically for the submission. Try to refrain from using filters or heavily editing your photos.

My FAVORITE tip: say some really silly stuff to get a huge genuine smile before snapping the photo. Saying, “Cheese!” may work for a smile, but the reaction kids get from having a genuinely good time is exactly what agents want to see!

Photos to send:
Include a close up (photo that shows everything above the child’s shoulders)
One full body
And one photo smiling with their teeth showing (This obviously does not apply to babies who do not yet have teeth!)

For Babies and Toddlers
Make sure they are fully dressed and clean.
They should not be wearing hats, bows, or anything too distracting.
Choose a simple, clean, everyday outfit.

For babies, a onesie is perfect.

T-shirt and jeans or a simple dress is a great choice for toddlers.

If your baby is not sitting up yet, a cute tummy time photo is a great shot to send.

Here is a great example of a baby submission photo

For Kids and Teens
Everyday outfits (T-Shirt and jeans is perfect)
No hats, sunglasses, or anything distracting.
No makeup is necessary, but light grooming is good.

Step Three: Submit!

You can chose to submit to your top agency choice, or to multiple agencies.
If the agency is interested, you should generally hear back within 2 weeks; although, some agencies may take up to a month. If you do not hear back from someone, please do not be discouraged. Research more agents, get your child into acting classes, start an Instagram account featuring your child, and/or take new pictures. Most agencies allow you to apply again in a few months. Sometimes things like missing teeth, or being “out of size” (which we will explain in our next blog post, so stay tuned!) may be the reason they do not select your child.

The entertainment industry is constantly evolving, and so are agency expectations and desired qualifications in applicants. We aren’t always looking for the most beautiful child.
The kind of beauty that used to be considered ‘different’ is now in demand and sought after. It is such an exciting and revolutionary time for the industry! At the end of the day, it’s the child with a little sparkle in his eye or a pep in her step who is going to grab our attention.

This is an exciting adventure and no matter where it takes you, enjoy every step!

Make sure you follow us on all social media platforms to stay connected to our soon to be library of information for aspiring Child Model and Actors!